Arshad Jhatam, Co-founder of Smartfish Designs, brings 15+ years of hands-on expertise in branding, content, and digital strategy. A former faculty at MICA and NID, he shares deep industry insight with clarity and creativity.
In today’s digital marketing world, engagement is king. It differentiates the brands that win from the ones that lose. The brands that win are not just selling; they are creating conversations, evoking emotions, and driving action. In this ever-changing world, one element stands out as the top choice for engagement: interactive content. With fun quizzes, heated polls, or engaging
In today’s digital marketing world, engagement is king. It differentiates the brands that win from the ones that lose. The brands that win are not just selling; they are creating conversations, evoking emotions, and driving action. In this ever-changing world, one element stands out as the top choice for engagement: interactive content. With fun quizzes, heated polls, or engaging
In today’s digital marketing world, engagement is king. It differentiates the brands that win from the ones that lose. The brands that win are not just selling; they are creating conversations, evoking emotions, and driving action. In this ever-changing world, one element stands out as the top choice for engagement: interactive content. With fun quizzes, heated polls, or engaging
In today’s aggressive digital sector, clients want to see clear and measurable value for each rupee they spend. That brings us to outcome-based pricing (also known as performance-based or pay-for-performance).
In an increasingly competitive business landscape, digital marketing is changing more rapidly than ever. From the advancement of artificial intelligence to changing consumer behaviour, digital marketing agencies have to be nimble and innovative to keep up. For a digital
In a world where technology is changing as quickly as it is in this day and age, few industries change faster (or more fundamentally) than digital marketing. Today’s consumers are both more knowledgeable and more empowered, and they change their behaviour quicker than most