In today’s digital age, the vast majority of businesses rely on some form of online marketing to reach and engage with their target audience. Whether it’s through social media, email marketing, pay-per-click (PPC) advertising, or search engine optimization (SEO), businesses use a variety of tactics to promote their products or services and drive traffic to…
WHY A SOLID CONTENT STRATEGY IS CRUCIAL FOR YOUR DIGITAL MARKETING SUCCESS: INSIGHTS FROM DIGITAL MARKETING COMPANY IN AHMEDABAD A content strategy is an essential part of any digital marketing campaign. It involves planning, creating, and distributing valuable and relevant content to attract and retain a specific target audience. Without a well-defined content strategy, a…
LinkedIn has announced a closed beta for testing video ad units as Sponsored Content. This comes just two months after enabling native videos in the LinkedIn Feed. Beta testers include Prudential Financial and Microsoft Canada. The video ads will autoplay and appear as a standalone unit with a “Promoted” label to distinguish them as paid content. They…
It seems that while Google hasn’t actually released the official announcement yet (it’s expected this morning), the Collections feature we’ve heard so much… by Liam Spradlin in Google, News Source: Google+ Collections Feature Begins Its Rollout
In January, Facebook introduced Trending to help highlight the global conversations that happen on Facebook. With this new feature, it has added a new way for people to discover conversations that are taking place around topics that they are interested in.
The growing numbers of users of popular social networks like Facebook, Linkedin, Google+, Twitter, Pinterest is making it difficult to keep tabs on.
There have been many exciting moments in the social advertising market, so Unified Social has created a timeline infographic that shows major market players, including their API partners at Facebook, Twitter, Linkedln, StumbleUpon, and other social media platforms.
Many online marketing professionals have predicted the doom of email marketing for some years now, but email marketing continues to go strong and prove its outstanding ROI (return on investment) value. When email marketing is combined with the latest social media marketing methods, this deadly duo of digital marketing muscle power can reach potential consumers…
Is your social media strategy working ?